A person using an AR/VR app to visualize new paint colors on their home’s exterior

Tech-Forward Tools: How Virtual Reality Is Changing Exterior Painting Decisions

Exterior Painting
March 30, 2025•2 min read
Atlanta's premiere painting experts

Tech-Forward Tools: How Virtual Reality Is Changing Exterior Painting Decisions

Choosing the right exterior paint color has always been a challenge, but augmented reality (AR) and virtual reality (VR) tools are transforming the process. Homeowners no longer have to rely on tiny paint swatches or their imagination—VR and AR apps now let you see exactly how your home will look before the first brushstroke. At Earthly Matters, we embrace these cutting-edge tools to help homeowners make confident, well-informed painting decisions.

How AR & VR Are Revolutionizing Exterior Painting

✅ Instant Color Previews: See how different paint colors look on your actual home.
✅ Eliminates Guesswork: No more worrying about whether a color will look too dark or light in natural lighting.
✅ Saves Time & Money: Test colors virtually before buying samples or committing to a full paint job.
✅ Boosts Confidence: Helps homeowners make choices they won’t regret.

Best AR & VR Apps for Exterior Paint Visualization

1. Sherwin-Williams ColorSnap® Visualizer

  • Features: Upload a photo of your home and instantly apply different paint colors.

  • Why It’s Great: Offers accurate color previews and works on both desktop and mobile.

2. Benjamin Moore Color Portfolio™

  • Features: Live augmented reality previews, digital color matching, and a professional paint calculator.

  • Why It’s Great: Provides highly realistic visualizations using your phone’s camera.

3. Behr Paint Color Visualizer

  • Features: Lets users compare multiple colors side-by-side on their home’s exterior.

  • Why It’s Great: Easy to use with a wide selection of pre-loaded home images for inspiration.

4. PPG Paints Virtual Room Painter

  • Features: Works with uploaded images or a real-time AR view.

  • Why It’s Great: Helps users compare shades in different lighting conditions.

How to Use AR/VR to Choose the Right Exterior Paint

✅ Step 1: Take a high-quality, well-lit photo of your home.
✅ Step 2: Upload it to an AR/VR paint visualization app.
✅ Step 3: Experiment with different colors, trims, and finishes.
✅ Step 4: Compare daytime and evening views to see how lighting affects the paint.
✅ Step 5: Narrow down your top choices and order real paint samples for final confirmation.

Why AR & VR Make a Difference in Exterior Painting

📈 Avoids Expensive Mistakes: Choosing the wrong paint color can be costly—these tools help prevent that.
🎨 Encourages Bold Choices: Homeowners are more likely to explore new colors when they can visualize them first.
🛠 Professional Painters Benefit Too: Contractors can use these tools to help clients make faster decisions.

Get Expert Exterior Painting with Earthly Matters

At Earthly Matters, we combine technology and professional expertise to ensure the best painting results. Whether you want help visualizing colors with AR tools or need expert guidance on the latest paint trends, we’ve got you covered.

📞 Contact Earthly Matters today to explore your paint options with the latest AR/VR tools and schedule your professional exterior painting!

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Sebastian Wolfe is more than just a writer—he’s a storyteller, a traveler, and a keen observer of life’s most colorful details. With a passport full of ink stains and a notebook that never stays empty, he brings a global perspective to the art of words. Specializing in interior and exterior painting, design, and craftsmanship, he doesn’t just write about color—he dives into the history, psychology, and transformation that a fresh coat of paint can bring.

Sebastian Wolfe

Sebastian Wolfe is more than just a writer—he’s a storyteller, a traveler, and a keen observer of life’s most colorful details. With a passport full of ink stains and a notebook that never stays empty, he brings a global perspective to the art of words. Specializing in interior and exterior painting, design, and craftsmanship, he doesn’t just write about color—he dives into the history, psychology, and transformation that a fresh coat of paint can bring.

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